SPORT

818 now bring their unrivalled entertainment and event expertise to the ever-changing realm of sport. 

As sport and entertainment worlds collide, impressive ‘off-court’ action and experiences mean large-scale sporting events have more in common with a music festival than ever before. Non-traditional sport fans now drive a significant portion of ticket sales at many high-profile sport events. 

818 uses their experience in traditional PR, influencer engagement, event management, guest list curation, and partnerships to deliver outstanding results for sporting events. 

2024 campaigns include the ITM New Zealand Sail Grand Prix | Christchurch, and the ASB Classic, which broke records across the board. 818 secured significant media coverage outside of the sport pages for these projects, including national newspaper and culture supplement cover features, 7pm TV spots, live Breakfast TV crosses, commercial radio features, women's magazine stories, fashion, food and lifestyle online features, and more. 

Prior to that, 818 worked with the New Zealand Breakers on a successful talent campaign to build hype and awareness for their 2018/2019 season.